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Promotional Ideas

The following are promotional ideas to be used by anyone to promote volunteerism. More ideas are added in response to what people want. Are you looking for promotional ideas? 

For Those 12 & Under:

  • Engaging Volunteers Under the Age of 12 
  • For young students, use the word “Volunteer” for the letter “V”
  • Include volunteer roles and efforts when teaching students about work
  • Reward students for their volunteer efforts
  • When having a party, promote an age-appropriate non-profit
  • Talk about individual or family volunteer activities

For Adults:

  • Use Current Resources:
    • Talk about individual or family volunteer activities
    •  Include volunteer efforts in your resume or CV
    • Showcase non-profit merchandise, such as a lapel pin, clothes or a bumper sticker
    • When hosting a social gathering for adults or children, promote an appropriate non-profit
  • Online:
    • Include volunteer efforts in profiles
    • Talk about volunteer activities when talking about other, personal activities
    • Include volunteering pictures on websites approved by the non-profit
    • Include a Cause button on your Facebook page
    • Join the non-profit Group on LinkedIn
    • Send a video of a volunteer serving or talking about that passion to Doing Good to post on the Doing Good TV YouTube Channel

For Non-Profits

  • Use Current Resources:
    • Click for a free document of promotional ideas for any non-profit using little to no budget 
    • Publish an article in the non-profit newsletter about volunteerism
    • When the media calls, offer volunteers as interviews
    • Publicly recognize the volunteers for their efforts at meetings and special events
    • Create a bulletin board featuring volunteers and their efforts
    • Hold an Open House on a regular basis (monthly, quarterly, annually) and give tours of the non-profit space, services and volunteer opportunities
    • Where pictures are posted or used, include pictures of volunteers
    • Give volunteers their own office space to use for the computer, calls, etc.
      • Create a presentation to include at least one volunteer and one staff person from the non-profitTravel throughout the community with it
      • Give it at the Open House
      • Present it at a Board Member’s home during a VIP reception. Include volunteers on the Guest List.
  • Online:
    • Create accounts on social media platforms, post pictures, post events, invite comments
    • Design a blog to feature volunteers
    • Post what volunteers are doing during your nonprofit events
    • Post a video on YouTube of volunteers volunteering
    • Partner with Doing Good to take advantage of marketing & PR tools, opportunities, & resources!
  • Through School or Homeschool Programs:
    • Create a 1-day, age-appropriate, approved lesson plan for use in current curriculum
    • Create a volunteering game or homework for the children to take home and make the parents aware, especially if the non-profit is applicable to the home or the people in the home

Nashville Resources

The following is not an endorsement nor a paid advertisement. It is a list of area agencies which support other, local non-profits. To volunteer in or around Nashville, visit VolunteerMatch or Hands On Nashville.

National Resources

The following is not an endorsement nor a paid advertisement. It is a list of resources to encourage volunteerism for as many local non-profits as possible. It connects volunteers with non-profit opportunities and connects non-profits with resources to work more effectively with volunteers.